what is may 5th anyway?

may 5th is my birthday. and since CINCO began so naturally, I don't even know what day it really started but I do know that it's called CINCO because I was born on the 5th of may. and for me this day has always meant something positive, a tiny coincidence of fate that augured something good and I didn't even really know what it was. so at that moment when I was registering a website for a project that I didn't really know what was going to be it seemed to make sense. if I thought we were going to get here? never.

today I don't know what day I registered the domain, I've never looked it up. but I do know that 05.05 is the day with the most symbolism for the brand. I know that we make people smile and I know CINCO jewelry is for your life, for your eternal moments, and gives you that’s extra power, the extra confidence. CINCO jewelry is that and may 5th is the celebration of that with a big promotion of 35% in all website BECAUSE IS GOOD TO SEE YOU SMILE.

li furtado is the founder and creative director of CINCO. born in '82 in alentejo, portugal she graduated in geography from the university of coimbra. after working for 10 years as a consultant, she quit her job to follow her dream and love for fashion. with a creative and restless mind, she is driven by new ideas and her focus is to always have time to enjoy life with her family.